Programmatic buys fuel boost to UK digital media quality

UK programmatic buys outperformed global averages across desktop display, desktop video, mobile web display and mobile…

Stats roundup: coronavirus impact on marketing, ecommerce & advertising

The ongoing coronavirus pandemic is impacting every part of our lives, from the places we can go to…

Are you delivering a connected customer experience?

The mantra ‘right message, right channel, right time’ is imprinted into every digital marketer’s brain. Understanding…

How brands should rethink OOH

COVID-19 is “creating a wholesale reimagining of the structure and pattern of OOH campaign planning”, says…

Five Digital Ad Trends That Will Change Everything in 2020

Fasten your seatbelt: It’s going to be a wild ride. AR, 5G, esports … oh my!…

Mobile gaming gains during lockdown, e-sports unchanged

The e-sports category continues to attract advertising dollars even if lockdown hasn’t brought the new audience…

Retail Sales in Spain Will Fall Nearly 13% in 2020, the Biggest Drop in Western Europe

The pandemic has hit Spain hard, affecting all industries within the country, particularly retail. Retail sales…

US Ecommerce Will Rise 18% in 2020 amid the Pandemic

After our February 2020 forecast projected modest growth of 2.8% to $5.621 trillion in total US…

Instagram Is on Pace to Overtake Twitter as a News Source

A similar percentage of users now turn to Instagram for news as they do Twitter, according to new…

In the US, People Are Switching to Digital for Live Sports Viewing

Sports are on hold in the US due to the coronavirus pandemic, but digital live sports…